This might be the wrong thing for a friend of Rolls-Royce to say, but: I never aspired to owning one.
Don’t get me wrong, I love everything Rolls-Royce stands for: The luxury, the fine attention to detail, the brand, the exclusivity. It is all desirable. Highly desirable. But I never wanted to buy a car that I had to be driven in. As a motor-sport enthusiast it’s important for me to be behind the wheel.
It is funny how wrong one person can be. At the unveiling of the new Ghost Series II I had the rare chance to drive a Phantom Drop Head. Rolls-Royce played their trump card and ordered the rare UK sun to come out just as I got the keys to the car (for want of a better word).
The moment I sat in the driver’s seat I realised my perceptions were very wrong. The ergonomics were clearly set out for the driver. The driving position worked. A few swift smooth adjustments and I felt totally at home.
The key pushed in and the stop start button jumped the Phantom into life. The door closed at the touch of a button. And off I went, effortlessly gliding out of the grand Chichester driveway at the home of Rolls-Royce in West Sussex.
Power was on tap but, as expected, was deliverable in the smoothest, most linear way possible. No clunking, no stutters, no torque steer. Just automotive perfection. The side roads were no issue. A large car, yes, but even in the face of oncoming traffic, including all manner of lorries, it was not daunting. I felt a sense of purpose, even a sense of authority. The rutted side roads of the West Sussex countryside may as well have been the smooth race surface of the Goodwood motor circuit.
The quality of the leather was unparalleled, the noise was heavenly in its nonexistence, the clarity of the sound system was crystal clear even with the roof down, the power was smooth and ample, acceleration rapid yet subtle, the controls perfectly placed both visually and functionally. But the breaks were the most surprising aspect of the car. The car stopped. It really stopped. Given its size and ease of acceleration, I feared it would struggle to put down the anchors. But it really excelled without making you feel like you were going through the windscreen, it just gracefully came to a very quick stop.
The driving experience is parallel to the chauffeured experience, except you actually get to enjoy the ecstasy of driving the finest automotive machinery in the world. I only drove for seven miles, but those seven miles were life changing.
I have to now go back and re-evaluate my top 5 dream car list. I can assure you a Rolls-Royce is now high up in that list. I now just have to drive the Wraith and the Ghost to decide which one I want! I look forward to it with great excitement.
Ollie Hulme for Scaleogy
At 2014 Geneva Salon, Rolls-Royce Motor Cars unveiled Ghost Series II to the world.
Ghost Series II delivers the latest technological firepower from Rolls-Royce clad in a subtle re-design.
It exudes the timeless yet cool, modern luxury that the car’s customers – the Captains of Industry, entrepreneurs and successful business men and women who are the wealth and job creators in our economies – demand.
The launch of Ghost Series II consolidates Ghost’s position as the most popular car in the €200,000+ class, and as a cornerstone of Rolls-Royce’s continuing success.On unveiling Ghost Series II to a packed hall in Geneva’s Palexpo, Chief Executive Officer of Rolls-Royce Motor Cars, Torsten Müller-Ötvös said,
“The Rolls-Royce Ghost Series II is the ultimate entrepreneur’s business tool. Following the worldwide success of its predecessor, I am confident that this re-designed and updated Rolls-Royce will continue to attract increasing numbers of new customers to the marque, in particular business entrepreneurs seeking an oasis of calm in a frenetic business world.”
Here is the official Rolls-Royce Ghost Series II Video:
Ghost Series II – design evolved
Protecting the popularity of Ghost’s iconic design whilst delivering the latest Rolls-Royce technology to its exacting customers, the subtle re-design of Ghost Series II begins from the front.
Re-sculpted LED headlights encircled by daytime running lights lend Ghost Series II a more dynamic visual signature and blend perfectly with revised surface treatments to the front of the car. A tapered ‘wake channel’ on the bonnet, emanating from the Spirit of Ecstasy, evokes the sight of a jet’s vapour trail or wake of a fast luxury yacht and hints at the car’s dynamism. Subtle re-sculpting of Ghost’s bumpers creates a stronger stance and a sense of extra width and height, whilst the contemporary aesthetic is further enhanced with the addition of chrome inserts to the front air intakes, which now feed more air cooling to the front brakes. In addition, the famous waft line has been re-designed on Ghost Series II to lean further forwards emphasising the car’s effortless dynamism.
Giles Taylor, Director of Design for Rolls-Royce Motor Cars says,
“As a design statement, Rolls-Royce Ghost Series II continues to transcend time. This is ensured by the deft treatment of features such as the new headlights, the new wake channel on the bonnet and surfacing that lend the car a more dynamic, purposeful stance and hint at the cutting edge technology inside. I am very pleased with the overall sense of design harmony.”
Inside, Ghost Series II delivers on its outward appearance. The ultimate contemporary combination of luxury, technology and connectivity available to the successful entrepreneur on the move today, Ghost Series II’s onboard technology ensures it is an oasis of calm in a busy, connected world where he or she can do business in peace.
Its suite of technologies ensures that both business and leisure time in the car are a super-luxurious effortless experience. On-board Wi-Fi makes Ghost Series II the most connected, luxurious place in which to conduct business on the move, whilst Satellite Aided Transmission (SAT), debuted in Wraith last year, enhances the car’s dynamism – ensuring the car automatically adapts to its surroundings augmenting the drive experience. Updates to navigation systems and the car/user interface ensures accessing Ghost’s features remains an effortless experience, whilst optional Bespoke Audio – the most exhaustively engineered and finest audio system in automotive history – brings new levels of aural satisfaction to passengers.
In short, Ghost remains the ultimate choice for successful entrepreneurs around the world and the calmest place from which to run their successful enterprises on the move.
For more: www.Rolls-RoyceMotorCars.com